Today’s Facebook live was double the fun because leading salon industry trade magazine, American Salon, joined us in our ever-trendy Williamsburg studio. Nick’s great razor demo is gaining tens of thousands of views; below we recap the key products, tools, and techniques of this very modern makeover. 

In the...

With the release of our newest textured and curly hair care collection, American Wave, we want to lay out the best way to utilize each product when washing, styling, and finishing so your hair can be at...

Offering a prestige hair salon experience giving swagger, style and confidence, ARROJO is NYC’s preeminent hairdressing brand. Our complementary cosmetology school trains the next generation of stylists to offer great careers to creative people. To spread our message, we made commercials. View them here. . .  
 
 
 
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AMERICAN WAVE HAIR CARE is our brand new product line. To style & care for textured hair, the products are clean & green & celebrate the timeless elegance, beauty & grace of texture. Glint Texture & Shine Spray is great for anyone that loves tousled shine and movement in their hair. Get Glint & Shipping free when you...

Meet the unique products that together make up the hyper-luxe prestige product collection that is American Wave. 

 

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One of ARROJO’s latest collections, Sugar Candy, blends trailblazing hair coloring techniques, signature haircuts, inventive product usage, and distorted visuals to recreate the psychedelic experience with chromatic artistry.
 
While we don’t recommend attempting these bold colors on yourself in your bathroom sink, we can teach you how to do the styling...
Shown to a packed house of hairdressers, ARROJO Underground ’17 tunneled to our TriBeCa space as 18 separate hairdressing teams presented their own irresistibly cool forecast for the future of fashion and beauty trends. 
 
As part of our inclusive creative culture, everyone from brand new apprentices to seasoned master stylists was invited to, in teams...
Nick Arrojo and the ARROJO Artistic Team are one of the starring attractions at IBS NYC, March 12-14. See us on main-stage, get American Wave Certified and discover our new American Wave Hair Care in the booth. Get the ARROJO IBS schedule below. 
 
Our brand new product, ReNew CoWash, is a purifying, non-foaming cleansing conditioner with no harsh sulfates, detergents, or silicones. The lightweight formula is designed to suit all hair types, making ReNEW the Co-Wash for everyone. 
 
“The co-cleanse trend came first for curly girls. Those with natural texture prefer co-cleansing to shampooing...
With the world’s top designers descending on NYC to display Autumn-Winter ’17 collections, ARROJO was invited to style the hair for a variety of vanguard Fashion Houses, including SAKU, Sumy Kujon, Chicca Lauldi & Irina Vitjaz. See presentation & behind the scenes images below. 
 
The ARROJO Artistic Team for Fashion Week was led by Alex (stylist...

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