With a Day One presentation of latest trends and techniques, and a Day Two Certification Workshop for anyone that wants to get certified to practice this pioneering salon service, ARROJO Expo NYC, Sept. 15-16, is time and chance for professionals to catch American Wave –– the new wave of modern, multi-textured styles. 
 
At Expo, the latest American Wave trends...
In 2010, Intrigue Atlanta, an award-winning business, took a new direction. The former Aveda Concept Salon with a stellar reputation became the first Flagship Ambassador, meaning that they would exclusively carry ARROJO products. For that commitment to us, we promised an advanced education program, and brand building support, to help their company grow. Today we catch up with salon...
Highlighting our unique commitment to take education and inspiration to salon owners and stylists intent on a brighter future, in the past month Nick Arrojo and his world-renowned team travelled to three cities, bringing Happy Mondays –– a free-to-attend, acclaimed two-hour master jam that underlines our approach to modern creative hairdressing, successful business and brand building –– to...
A recent in-salon event showed the striking point of difference of the ARROJO Ambassador Program. Eden Salon, Moses Lake, WA, switched to ARROJO products after salon owner, Jeannie Huck, had a chance meeting with Nick Arrojo at last summer’s IBS Las Vegas, which led to a series of conversations about business and craft. 
 
Fast-forward a few months and the creator...
Unfortunately, The Technical & The Conceptual Seminar with Gordon Nelson, scheduled for June 30-July 1 at ARROJO Academy NYC, has had to be postponed due to some unforeseen circumstances. 
 
We are all...

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