Demand for American Wave continues to grow. In 2016, we have experienced unprecedented interest in this lucrative service and creative skill, as stylists nationwide jump on one of hairdressing’s hottest trends. You can get aboard in Santa Monica, Dec. 6. 
American Wave Certification Seminar
Tuesday, December 6th 10am-4pm
@ Goldwell Academy, 
1452 2nd St.,
 Santa Monica, California 90401 
Tuition: $350 
For bookings, please email or call 212 242 7786 x 207
American Wave is a revolutionary salon service created by Nick Arrojo and his senior texture specialists. American Wave uses modern ionic waving lotions and editorial hair setting techniques to create a variety of fashionable permanent textures for clients, while giving stylists the chance to practice a lucrative and creative salon service. 
On a combination of models and mannequins, this Certification Seminar teaches key American Wave techniques, like: 
The Beach Wave: Learn to marry straight and wavy textures to create sexy, tousled beach waves. 
Style Support: Learn to add volume and texture to hair that lacks life and vitality, creating perfect style support for blow-dries and hot-tools. 
Expanded Curls: Learn to maximize natural texture to create buoyant, resilient curl patterns that are fabulous and full.
Please Note: After Certification you can order the American Wave Kit for $321.95. The kit includes the Waving Lotions (pack of 12), Deodorizers (pack of 12), 54 Soft Tool Curling Rods, and a Technical DVD for continued education. After the initial order you can reorder American Wave products (packs of 12) for $192.