With a Day One presentation of latest trends and techniques, and a Day Two Certification Workshop for anyone that wants to get certified to practice this pioneering salon service, ARROJO Expo NYC, Sept. 15-16, is time and chance for professionals to catch American Wave –– the new wave of modern, multi-textured styles. 
 
At Expo, the latest American Wave...
June 8-10, 2013, Sydney, Australia. Nick Arrojo and his master artistic team joins Goldwell, our professional hair color partner, to take New York’s fashionable bricolage of modern, multi-textured styles combined with polychromatic and pastel-gelato colors to the Southern Hemisphere’s hairdressing community. This was Expo Australia, and ARROJO stole the show... 
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In 2010, Intrigue Atlanta, an award-winning business, took a new direction. The former Aveda Concept Salon with a stellar reputation became the first Flagship Ambassador, meaning that they would exclusively carry ARROJO products. For that commitment to us, we promised an advanced education program, and brand building support, to help their company grow. Today we catch up with...
Pioneering a series of techniques to use with the straight-edge blade is one of the things that sets our brand apart. From swinging bangs to invisible layers and other originals, these skills make ARROJO one of the most distinctive salons in the world. So, this year, we came up with the idea of a new 5-day Razor-Craft class. Held at our New York Academy, the goal of the workshop...
With hair dyes featured in Rebel Ink, Inside Inked, and Allure magazines, Barton Miller, colorist at our New York City studio, is well-positioned to define latest trends. Using dynamic new additions to Goldwell’s world-class color line, his latest collection, titled ‘Sundancer,’ captures summer’s drift towards new interpretations of red, especially those made in the spectrum of...
Highlighting our unique commitment to take education and inspiration to salon owners and stylists intent on a brighter future, in the past month Nick Arrojo and his world-renowned team travelled to three cities, bringing Happy Mondays –– a free-to-attend, acclaimed two-hour master jam that underlines our approach to modern creative hairdressing, successful business and brand...
In this hands-on seminar focus is placed on the symbiotic relationship between color and cut, highlighting how important they are to each other’s success we teach the theory, demonstrate the technique, and then attendees workshop, learning to improve the definition of styles with fashion-forward cuts, accented by dynamic color placement and tone. The latest edition of the class...
A recent in-salon event showed the striking point of difference of the ARROJO Ambassador Program. Eden Salon, Moses Lake, WA, switched to ARROJO products after salon owner, Jeannie Huck, had a chance meeting with Nick Arrojo at last summer’s IBS Las Vegas, which led to a series of conversations about business and craft. 
 
Fast-forward a few months and...
Unfortunately, The Technical & The Conceptual Seminar with Gordon Nelson, scheduled for June 30-July 1 at ARROJO Academy NYC, has had to be postponed due to some unforeseen circumstances. 
 
We...
(Please Note: This page regards Expo 2013. For this year's show, please go here.)
 
On September 15-16, ARROJO Expo –– our two-day congress of hairstylists focused on education and inspiration, connection and...

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