We’re delighted to announce an event collaboration with ARROJO Ambassador, Plaza Salon, New Jersey, on Thursday March 21. With lively and fun demonstrations from Nick Arrojo and a meet and greet with guests, the event announces Plaza as a flagship, exclusive ARROJO Ambassador Salon, and provides complimentary education and...
America’s Beauty Show has heritage. Since the days of Al Capone, Chicago’s cosmetologists have hosted the industry’s defining show, and brought in thousands of professionals from around the world. By 2013, however, it was time to add something new to a famous weekend of beauty––ARROJO Expo Chicago. Designed to offer a high-octane immersion into our culture of excellence and...
Successful hairdressing stems from mastery of the classic techniques––one-length lines, graduation, and layering. Learn their proper application and all your cuts, no matter what shape or style, will improve. It’s also true that strong classic cutting technique allows you to be more confident in your skill-set and more creative in your execution. These are our thoughts. To find...
We’re delighted to announce the next Happy Mondays is a collaboration with ARROJO Ambassador Salon, Cecil Diaz Hair, at Mendham Spa, New Jersey, February 25th. With lively and fun demonstrations from Nick Arrojo, members of his world-renowned artistic team, and Cecil Diaz this will be a rarified closeup look at creative, precision-based hairdressing from modern masters of the...
Flying in a company of stylists, conceptualizing new trends and techniques, shipping a 1000-square foot trade booth and the products and tools to stock it –– we go live and direct to America’s best hair and beauty shows to bring our ideas to the hairdressing community. The first stop of 2013 was ISSE, Long Beach, California. 
 
On Center Stage, Nick...

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